Cold Calls

Like making cold calls?

Cold Calls

Most people, even those who seem cool and confident, dislike making cold calls. The reason no one likes making cold calls is because more times than not, you get rejected. You could have the best opportunity in the world, but you will still get rejected the majority pf the time.

How do you feel about cold calls? Does the thought of picking up the phone, talking to a stranger, and trying to get them to schedule a meeting with you create fear and stress? A great thing to remember is that because it’s a cold call, the person on the other end of the phone doesn’t have a clue who you are or what you look like. If you know that this person has no idea who you are, then you really don’t have much to fear. Additionally, most people will forget the call the minute they hang up the phone.

Rejection is part of sales, so learn to not take it persoanlly. You may also find that a no may not be a flat out no forever. It may simply be that they don’t want or need what you are sharing at this particular point in time. Keep cold calling and following up. Over time you will connect with the right prospects, or prospects whose situation has changed and they’re now open to learning more about what you have to offer.

Being successful at sales means not letting the fear of rejection stop you from making cold calls. The reality is that often the big money flows to individuals who are willing to pick up the phone and risk rejection. Now, pick up the phone and make some cold calls!

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